Curating Your Brand’s Aesthetic

The idea of curation has long been connected with the art world. We may picture someone making decisions about which art to hang in a gallery, which works fit in with a particular theme, or which artists to endorse or ignore. Curators could provide the breakthrough an artist needed to launch their career, or they … Continue reading Curating Your Brand’s Aesthetic

Aesthetic Intelligence, Part 2

A previous post discussed the importance of considering aesthetics in business from the book Aesthetic Intelligence: How to Boost It and Use It in Business and Beyond by Pauline Brown. I wanted to follow up that entry with some insights from this book on how to develop aesthetic intelligence, specifically how to better curate your … Continue reading Aesthetic Intelligence, Part 2